Blog

You are currently viewing 5 WAYS PROGRESSIVE WEB APPS TAKES YOUR MARKETING TO THE NEXT LEVEL!!!

5 WAYS PROGRESSIVE WEB APPS TAKES YOUR MARKETING TO THE NEXT LEVEL!!!

5 WAYS PROGRESSIVE WEB APPS TAKES YOUR MARKETING TO THE NEXT LEVEL!!!
Partnership Web Apps Native Apps vs. PWA’s

Progressive Web Apps are an even better mobile marketing tool for small businesses than native apps, as they can be shared and used in seconds. Shareability has recently become a core marketing strategy for all businesses. As a business when we are creating content, you want to make it as easy as possible for people to access and share the information. The easier it is to share, the bigger the impact for your business. Keeping this in mind when making an app, the main feature about the app needs to have ease of use and easy to share for a solid mobile marketing strategy.

Let’s start by comparing native apps vs. progressive web apps accessibility.

When a user wants to download a native app, the user needs to open the app store, find the right app, wait for it to download, accept permissions, enter in additional info all before being able to use it; however, with every step of the native app download process, YOU LOSE 20% per step! Consumers find it tedious to jump through all these hoops! With a Progressive Web App, Instead of going through 5+ steps, the PWA launches straight from a link – with no wait time! Think of all the new marketing capabilities…and the BEST part for any businesses is you now have an AFFORDABLE App for your users that allows you to sell more, share more and earn more money all at the same time!!!

5 Ways to Launch a Progressive Web App (PWA):

1. LAUNCH FROM A URL

The most straightforward way to launch a PWA is from a URL. A user can simply type or paste the URL into the browser search bar, ending up straight in the app.

2. LAUNCH FROM QR CODE

Users can simply scan a QR code that brings them straight to the app’s home screen or a specific app feature. With the new iOS11 update, it is even easier for iPhone users to scan QR codes. All they need to do is open their camera, point at the QR code and it’s right there on their phone! (Note: Android users have been able to do this for a while now.)

HOW TO USE THIS FOR YOUR BUSINESS:

  • Attach the QR code to the receipt, so that customers can launch the app and collect their loyalty points after purchase.
  • Include the QR code in your direct mailers, so that customers can place an order directly after receiving the flyers.
  • Display the QR code on advertising posters, banners, and flyers, so users can check out the app instantly.
  • Print the QR code onto your menu or catalog, so consumers can jump straight into the ordering feature.
  • Tie the QR code to your social media images and encourage your followers to share.

3. LAUNCH FROM GOOGLE SEARCH

The Google search bar will be the new app store search bar with Progressive Web Apps. In other words, consumers can find your app simply by finding your business in the Google search results.

4. LAUNCH FROM TEXT MESSAGE

Launch the app directly from a text message or email reply system. By doing this you are putting your business in front of your audience on their most prized possession, their cell phone!

Launching the app from a text message is most often used by:

1. you can use text messages to send your new app directly to your customers. They will be able to launch it directly from the message and use it within seconds.

2. Have your customers easily share the app with their friends and family, allowing them to market the app for you.

5. LAUNCH FROM THIRD-PARTY PROFILE

You can include the PWA link in any third-party profile that can help to improve the user’s overall experience. For example, you can link out to your app in your Yelp profile under “Menu” or “Website” or you can even include it in the “Order Now” context. This is possible for any third-party online profile, including Facebook, Twitter, Tripadvisor, Instagram, LinkedIn, etc.

Partnership Web Apps designs Progressive Web Apps for any business from Restaurants, Events, e-Commerce stores and even for your Podcast. The possibilities are endless!

With Partnership Web Apps, we offer the complete package including build-out, design, training, on-going support, free updates, hosting, SSL Certificates, Unlimited downloads, Unlimited Push Notifications, marketing material and even free upgraded new features as they continue to roll out.

We even provide you with your own personalized Customer Management System that puts you in the driver’s seat to log in and access any changes you wish to make, view analytics along with many other great features that come with a our progressive web apps at PARTNERSHIP WEB APPS!