Meet your partner
Built from experience.
Led by Dallas Slough.
I’m Dallas Slough. For more than seven years, I’ve built websites, campaigns, tools, and software around one practical goal: helping businesses become easier to find, understand, and choose.

Founder · Marketer · Product builder
Explore Dallas’s story ↗7+ years in business
I build the tools.
I do the work.
You get a partner.
I’m Dallas Slough, the founder behind Partnership Web Apps, My Online Billboard, and Pair and Play.
For more than seven years, I’ve worked on the practical problem of helping businesses get noticed and explain their value. That work has led to websites, campaigns, custom tools, and software of my own.
Our resources also include PR network relationships and an owned 80K+ member business Facebook community. Relevant PR and community opportunities are scoped separately.
This partnership brings that experience into a focused monthly service for your business—with useful content, search oversight, website care, and promotion that keeps moving.
Past and current project history
Experience across
different businesses.
Our past and current projects span healthcare, hospitality, home services, and nonprofits. Franchise projects were for individual locations.
- Dr. Jeffrey Moore
- Dr. Paul Rothwell
- Wellness and Longevity
- Dr. Basel Hassoun
- Urology Surgeons of Oklahoma
- Dr. Celia Remy
- Elysian Plastic Surgery
- Total Healthcare Partners
- Off The Hook OKC
- Salazar Roofing
- Smooth Finish Roofing
- Billy Graham Evangelistic Association
- Will Graham Ministries
- Orthopedic Sports Medicine Norman
- Dr. Rupert Thomas
- Crossway Medical
- Dr. Virginia Vaughn
- Dr. Stuart Schrader
- No Pain OK
- Panera Bread — franchise project
- WingStop — franchise project
A little less on your plate