Tips to Make Your Website More Interactive
Creating websites that are friendly and easy for your potential clients to navigate is essential. Today your website needs to be mobile interactive as well. When you design a website you should create it so that it can be more interactive for your visitors. In order for you to keep your guests returning, you need to keep up with maintaining your website and offering things that will keep your visitors busy. Here are some tips to make your website more interactive to guests as well and keep them coming back to your site:
Keep Landing Pages off Your Home Page
Landing pages should not be the first page you see when you arrive at a website. Many people will just click the exit button. Instead, try a popup. Only use landing pages if you are running an event and looking for registrations, but do not set this as your home page. Just as it to the menu or add a highlight box to the main page.
Be Careful With Advertisements
You may want to monetize your site, but people hate to see ads. Try using relevant affiliate links into your content, this way people will not feel like you are only trying to "sell" them something.
Have a Simple and Clear Navigation
Navigating your site needs to be easy. Try not to have too many drop-down menus. Instead, try using one main page within each main topic with links to the additional information. This will make your main menu less cluttered and more pleasing to the eye,
Avoid Using Audio on Your Site
Try not to have autoplay audios or videos on your site. Many time people are in small offices or in public areas and do not need to have the world hear your video/audio. Make sure when using auto-play videos, it is clear how to mute the sound or stop the video or audio.
Try Forums, Groups or Comments
When you start one of these, you are engaging and interacting with your readers. As conversations build up, a sense of community will also follow. You can place this on your main website or even have a hookup to your Facebook group.
Keep a Blog
Using a blog, on your site and keeping it updated with the latest news about yourself and your business will allow your readers to get to know you. This is an excellent way to build trust along with your audience. Don't be afraid to open up to your readers. Also, make sure you use some of this content for your newsletter subscribers as well.
Try Polls or Other Games for Engagement
There are other forms of interaction that you should definitely consider adding to your site. They provide a quick way for visitors to get involved in your website. Be sure to publish the results via your social media and website.
Website Consultation
The best way to get a fresher look at your website, ask someone that you may know to give you a fresh set of eyes on your website. Another option would be to hire a professional, such as Partnership Web Apps, to review your website and give you as second opinion on how you can make your website more interactive and user friendly.
