Search Engine Optimization (SEO)

Most people have often come across the word “search engine optimization”(SEO). As an entrepreneur, professional, coaches, blog post writer etc. SEO is an internet purchasing strategy that you can use to make your business known internationally and to bring in more customers for your business. The more frequently or higher ranked your website appears on the search engines the more people will visit your site.

Therefore, here’s 3 quick and easy tips for you implement for your small business in 2019.

Tip 1: Use frequently search keywords

Keywords are basically what people search for when they discover your product. You need to add these keywords to your SEO web content, then once these words are entered into your conent on the search engines, your content can pop up when someone searches for your product or keyword once done correctly. To help you find some frequently searched keywords, You can use AdWords or SEMrush to find your keywords.

Tip 2: Choose your SEO page title Carefully

To optimize your web page content, you will need to start with your headline or title. Make sure that your SEO page title reflects the product or services that you are offering along with specific keywords people are searching for. As a beginner, You can start with just one keyword. When creating your title page, Instead of including your company name in the title, you can just use specific words about your product or services that people will often search out for.

Tip 3: Create new contents with the same keywords

Just because you have used a keyword in the copy does not mean you cannot use it in another post or article. You can also revise your content as often as possible. Each time you write any content, you must increase the quality by using the right header, quality images, image alt text, keywords, etc. For example, if you used a ‘plush soft toys’ as a keyword and you notice a ‘soft plush toy’ converts more, then you should use it. Having a few keywords that optimize is good for your web page ranking.

Do you have any challenge in optimizing your business using SEO marketing strategy? If you do, You can contact me for a free consultation on how you can optimize your content ranking in the search engines which will, in turn, increase your business success.